Shinjo City in Yamagata is proudly home to Shinjo Matsuri, which is arguably the best festival in Tohoku. This festival, with its history of 250 years, is celebrated from August 24th to 26th every year and consists of city-wide parades […]
Young men dressed in women's clothes and with make-up on their faces carry a portable shrine into the ocean at Sodegahama Beach. Then small children on shore pull long ropes attached to the shrine back and forth. This is the […]
You might have heard of Kiriko in Wajima but do you know Niwaka? A procession of colorfully painted floats marks the end of summer in Ukawa, a fishermen’s village on the Noto Peninsula. This is the time when the locals […]
Follow the giant footsteps carved into the ground to the top of the mountain, where the landmark Kannonyama stands majestic, watching over the city of Takasaki. From here you can look out on the entire city, the mountains a constant […]
Described by Lonely Planet as Japan's Olympics of fireworks, the Omagari Hanabi has a history spanning more than a century. The best pyrotechnicians from around the country gather in the city of Daisen, Akita Prefecture, to show off their skills […]
An excited crowd clad in their best Yukatas, the smell of grilled sausages from the street vendors, sounds of excitement and thrill from kids sitting on their parent's shoulders, anxiously waiting for the next masterpiece painted on the dark summer […]
Inside the temple grounds are food stalls with grilled food, including grilled squid, and lanterns light the path leading to the temple. The temple grounds have a different atmosphere than usual, with groups of families gathering for this special event. […]
Each year, on the 8th and 9th of September, Nozawa Onsen comes alive for the amazing Lantern Festival. Festivals are something that Nozawa Onsen village does well and while January’s Fire Festival may get all the hype due to coinciding […]
The Hanamaki Festival is one of the 3 biggest in Iwate, the other 2 being Sansa Odori in Morioka and the Mizusawa Festival in Oshuu. The streets of downtown Hanamaki are usually rather quiet but for 3 days in September, […]
In a region of Niigata which is perhaps better known for sake, it may come as a surprise to find a working winery. Echigo Winery produces a range of different beverages, including red wine, white wine, sparkling wine, and rosé, […]
Jazz music is not everyone’s cup of green tea, so it was quite a shock to discover that the Jozenji Street Jazz Festival is one of Sendai’s biggest annual events. Starting back in 1987 on a department store stage, the […]
Kami-Kitayama-mura in southeast Nara Prefecture has acres, hectares, and uninterrupted square miles of unsullied mountain, valley, and river nature and a population of between just 500 and 600 people. For a tiny rural village, though, Kami-Kitayama-mura does know how to […]